SEO (Search Engine Optimization) is the most important factor after creating a Blog or a Website. Good SEO is the remained most important Search Engines ranking strategy of all its times. Search Engines and especially will never rank you until you don’t have a good SEO strategy. Since the Internet market is held by large businesses, so it has created a huge problem for small businesses to be ranked. Large websites easily are ranked with little SEO efforts because they have a higher DA (Domain Authority), PA (Page Authority), Backlinks, and Alexa Rankings. They have a large number of Backlinks from Quality domains which help them stay at the top of search results. Furthermore, they are more trustworthy for Google as compared to freshly started and small business (Blogs or Websites) because of their higher rankings.
Fresh Bloggers and website owners can promote their blogs gradually and by fulfilling the basic SEO requirements. In this article, we will explore the top 5 most important SEO tips for bloggers. These tips are important to rank a website in Google for everyone who wants to get Organic traffic from Google.
1. Domain Name:
Domain name is the first impression of your website on Search engines. Your domain name show what the site is about. Your domain name can also be your brand name. If you are having your main focused Keyword in your domain name, then you are indeed fortunate e.g., in my case it is https://idealinspiration.blog. In my blog, “Inspiration” is my main focused Keyword.
Here luckily “Inspiration” is included in the domain name of my blog. This way, you can include words like cooking, food, health, fitness, traveling, and parenting, etc as per your Niche. So keep this point in mind when selecting a domain name for your blog or website. Here are 6 Top tools to check your site SEO.
2. Post URL:
URL Stands for Uniform Resource Locator. It is the unique address of your blog or website. If you are writing for something which is associated with your main focused keyword, then don’t miss including your main Keyword in the post title. I try to include the word “Inspiration” in many of my posts and in Post title also were required.
Second make your post URL SEO friendly by including the post name in the URL.You can do that in the permalink setting of your website. Go to Settings ==> General ==> Permalinks ==> select the post name option.
Here one thing you should keep in mind that it changes all the post URL of already published blog posts, so it can disturb your internal linking too. So here’s A complete guide to change post URL or you can take assistance from an expert.
3. Title Tag:
As I earlier described that your main Keyword must be in the title of the post, the same way includes your Keyword in Meta description and Headings also. You can also include the main focused keyword in the subheading of your post.
Also, use your keywords in the body text also when required. But here remember the point that does not overuse the keywords in the body. It might penalize your post from Google. Keywords density must also properly observe. Here are SEO Statistics and Facts for 2020.
Image Optimization also matters in the case of SEO. Properly optimize all the images you are using in your blog posts. Here are a few suggestions to be kept in mind while uploading images to a blog post.
- Add ALT Tags to your Images.
- Add Title of the image, according to the post requirements.
- Add some description to each image in the description tab.
- Optimize the size of the image. Heavy images take more time to be uploaded from the server. So Google recommended image size must be below or up to 100 KB.
- Add text, visual effects and Infographics to your images for good user experience.
- Don’t use images that you have seen somewhere used by another blogger or website owner, it results in bad user experience.
Now last but not least is the links to other posts. These are Internal Links, which refers to your internal blog content. And external links which refer to someone else’s website. Here you need to follow two strategies. Here is a similar post The Ultimate SEO Checklist for 2020.
i. Interlink all your related posts. You can interlink three to five posts in every blog post. Also, make sure your link contains Keywords. Insert interlinks in good user experience locations. I think one interlink in every paragraph or in the next paragraph will be best.
ii. External links are also one of the requirements of good SEO. Hyperlink at least one or two external links to every blog post. Hyperlink the exact post URL not the URL of the website, so that users can go at their required target. Also, when you are linking to external sites, make sure the website ranking is good. Mostly Google’s top search result uploads higher ranking websites, so you can link any of them according to the situation. Do not link your post to Spam websites.
You might also love to read Benefits of SEO.
Let me know if you’ve any query in the post!